conde nast | | atractivoquenobello

Conde Nast is certainly trying luck (and succeeding) at developing useful apps in this overcrowded app world. Their latest idea is about flying while presenting…. or something like that:

Idea Flight is basically an app to share PDF (only for now) presentations on iPads. And why would you use it? Mmmmm that’s a really really good question, but as business tablets are the next office universal form factor (maybe substituting laptops one day…) it makes a lot of sense to share your ppt in a room without hard-printed copies or a visioconference + projector: it gets messy believe me.

Unfortunately this app while being free for visualising presentations (like a PDF reader) is 8$ to upgrade if you want to become a “Pilot”.. so not that handy….

A few other neat tricks like wi-fi or bluetooth iPad real-time sharing (up to 16 iPads), LinkedIn integration (passenger list) or locked/unlocked modes are great features that should definitely be extended to other identity modes & file formats… power points… excel spreadsheets… open office…. you know… the tools that 90% of the business people use?

Enjoy the limited flight in the meantime.

It was just a matter of time before Conde Nast made the iPad move for their less digital-oriented (Wired, Arstech) publications, so starting today one of our favorite cultural references, The New Yorker, will have a subscription equivalent for the Apple slate.

Maybe one day all these publications that keep appearing for Apple will arrive to Android (sooner or later they will), but until then, the iPad keeps being the partner of choice for launching the digital versions of most publications.

What doesn’t change is the necessity to subscribe to read it ALL… so as with many other iPad mags before, the weekly edition is also available through In-App Purchase on the App Store (with access to the web-based edition for $5.99/month or $59.99/year. Cheap? Mmmm well, if you think it’s cheap you can always go for the duo… print and digital bundled subscriptions for $6.99/month or $69.99/year.

Ahhhh the inevitable road to hell is now more clear… I mean, towards content digitalization.