After just 8 hours of posting the project on-line the android gaming console had already met and surpassed its initial $950K goal on crowdfunding platform Kickstarter. This morning most on-line press websites echoed the success and the project had already reached the 2Million dollar mark, and one day after the project already has over 3million dollars. Can a project like Ouya die of success?
There are still too many unanswered questions and doubts about this upcoming device… not a defined business or distribution model for the game developers… at first they’ve talked about an “all free” gaming experience, games included, but then, developers should be able to choose the monetisation formulas to earn some $$ and make of Ouya a credible and viable platform where to place their babies.
Some are criticizing the poor specs of the mini-box which equals most Android-based portable devices nowadays with a Tegra3 quad-core processor, 1GB of Ram and 8GB of internal storage. Others are praising its launching price ($99) and for positioning Julie Uhrman’s shiny box on the affordable/low end side of the gaming market.
With the increasing relevance of the indie game industry, cloud gaming and the dematerialisation of traditional gaming platforms Ouya could easily become a cheap substitute for those in need of a casual gaming alternative. As many point out, it may not become a short term threat to Sony, Nintendo or Microsoft who’ve got the partnerships, content and right muti-screen & portability ecosystems but these may soon see hundreds of developers stop knocking at their door for a an arcade or a live window.
And like many Android-based projects Ouya is also willing to make use (and depend) not only on the crowdfunding but the crowdsourcing benefits too. A hackable platform (so popular nowadays to release “hackable” devices…) which poses many concerns but that hopefully will become a credible alternative and not a one-summer-wet-dream project like that other open & social project once was. More info on their KS page.