It’s been a while since I last wrote about an ad campaign. Maybe too long ago but very few seem to reach my brain these days. “Escape the map” is one of those clever attempts which has successfully …
somehow related
Campaign: Phililps cinema boxes
posted: 14/04/2010
As part of their “viral” Parallel Lines campaign, Philips (this time One Voice PR agency is behind the idea) sent out boxes to film bloggers with clues relating to the shared dialogue. Inside each box was a note …
Campaing: Parallel lines
posted: 12/04/2010
Philips Cinema and Ridley Scott Associates produce this series of 5 films with DDB London & 5 famous directors…. a lot of money, talent & resources for this impressive campaign aimed at communicating their “ambilight” TVs… they had …
↓ Campaign: Parallel lines
Philips grabbed A LOT of attention last year with their great carousel campaign, and now they´re teasing us with their next production “Parallel Lines”…
The new campaign features five short films created by five different RSA directors: Greg Fay, Johnny Hardstaff, Hi-Sim, Carl Erik Rinsch, and Jake Scott. Parallel stories and a teaser film-campaign production which reminds us to the best moments of the Sony-Bravia campaigns.
Btw… the films will be released on-line on April 8, but fans of the Parallel Lines Facebook group will be able to view them a day in advance.